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What I'm Loving: Red Lips for Fall

Writer: mybff
mybff
3 hours ago
6 min read

For a long time, I owned exactly one red lipstick. I bought it in a moment of bravery, and as soon as I walked out of the store, I wiped it off with the kind of relief you feel after leaving a party early. After that, it lived in the back of a drawer for years, coming out maybe twice a year for weddings and holidays, the occasions where a little "extra" felt permitted.


I want to be gentle with the woman who did that, because she wasn't silly. She had absorbed a lot of quiet rules about how much space she was allowed to take up. Don't be too loud. Don't be too much. Don't wear anything that makes people look twice unless there's a good reason. Red lipstick broke every one of those rules at once, so she kept it for the days when she had permission.


Here's what I know now that I didn't know then: nobody was ever going to hand me that permission. I had to take it. And somewhere in the middle of starting over, rebuilding routines, and figuring out who I actually am when nobody's watching, I picked that lipstick back up and realized the problem was never the color. The problem was that I didn't believe I was allowed to want it.


So this fall, I'm wearing red on purpose. On a random Tuesday. To the grocery store. Under a sweater I've had for ten years. To a meeting where no one will comment on it but where I will feel it every single time I speak. A red lip isn't about attention. It's a decision. It's a small, visible way of saying I showed up for myself today, and I'm not apologizing for it.


These are the reds I keep reaching for, from the splurge to the steal. I'm telling you how each one wears and when I grab it, because the right red isn't about following a rule. It's about finding the one that feels like you on a good day.




I'll start with the one that feels like an investment, because it is. The Rouge Dior Forever Liquid Transfer-Proof Lipstick in 999 is the classic red, the one that looks like it was made for old movies and power lunches. What I love about the liquid formula is that it commits. You put it on, it sets, and you stop thinking about it. No checking your teeth every twenty minutes, no ring on your coffee cup, no wondering whether it's migrated somewhere it shouldn't be. If you've only ever worn red for special occasions because the upkeep stressed you out, this is the one that makes red feel like an everyday thing.




If Dior is the investment, MAC Retro Matte Lipstick in Ruby Woo is the legend. There's a reason so many women name it as the red that converted them. It's a true matte, which means it's bold and velvety and does not play around, but it also means your lips need a little love first. I exfoliate gently, put on a thin layer of balm, let it sink in while I do the rest of my face, and blot off the excess before I apply. That five-minute prep makes the difference between a red that looks polished and one that looks parched. Ruby Woo is the one I wear when I want the look to be the whole statement, with very little else going on.







Then there's the pairing I didn't know I needed until I tried it. The Pat McGrath Labs LiquiLust Legendary Wear Matte Lipstick in Elson 4 is rich and saturated and lasts through more than I expected it to, and the Pat McGrath Labs Dramatique Mega Lip Pencil in Elson is its perfect partner. If there's one tip I'd give anyone nervous about red, it's this: use a liner. Red is unforgiving at the edges, and a matching pencil gives you a clean shape and keeps the color where you put it. I line first, fill in a little of the lip with the pencil so there's a base, and then apply the liquid on top. It's the closest I've come to a red that looks just as good at the end of the night as it did at the start.



Now let me tell you about the two that live in my purse. The Lip Bar is one of those brands I genuinely root for, and their Nonstop Liquid Matte formula earns its name. The Lip Bar Nonstop Liquid Matte in Brickhouse is my warm-toned, everyday red, the one that looks right with fall colors like rust and camel and olive and doesn't feel like it's trying too hard. The Lip Bar Nonstop Liquid Matte in Bawse Lady is the one I put on when I need a reminder of who's in charge. Some days I need the lipstick to be confident on my behalf until I catch up. Bawse Lady handles that.



I'd be lying if I said every red worth wearing has to cost a lot. Maybelline SuperStay Matte Ink Liquid Lipstick in Composer is the drugstore pick I'd hand to anyone who wants to test the waters without a big commitment. The SuperStay formula is known for staying power for a reason, and this shade holds its own next to bottles that cost several times as much. If you've been wondering whether red is for you, start here. There's no pressure in a price like that, and sometimes removing the pressure is exactly what lets you try something new.






And for the nights that call for something deeper and a little more playful, there's Fenty Beauty Gloss Bomb Stix High-Shine Gloss Stick in Black'r Berry. It's not a red in the strict sense, it's moodier than that, but it belongs on this list because fall isn't only about crisp, classic reds. It's also about dark berries and candlelight and dressing for a season that's a little more mysterious. It's glossy and comfortable and easy to wear, and it's the one I reach for when the matte reds feel too serious for the mood I'm in.





If you're standing in front of all these options thinking "but which one is mine," here's what I'd tell you over coffee. If you want a red you can forget about, go with the Dior. If you want the classic, unapologetic matte, it's Ruby Woo. If you're nervous about clean edges, start with the Pat McGrath pair and let the liner do the heavy lifting. If you want something warm and easy for fall, Brickhouse. If you want something that feels like armor, Bawse Lady. If you want to experiment without overthinking it, Composer. And if red still feels like a leap, ease in with Black'r Berry and work your way up.


But honestly, the shade matters less than the decision. I spent years waiting for an occasion big enough to justify the color, and what I finally understood is that I was the occasion. I didn't need a wedding or a holiday or a reason anyone else would accept. I needed to decide that the version of me who wanted the bold thing deserved to have it, today, without explanation.


So this is your sign, best friend. Pull the red out of the back of the drawer. Or go get your first one. Wear it somewhere ordinary. Notice how it feels to take up a little more space than you're used to. And if the woman you used to be still flinches at her reflection a little, be kind to her. She got you here. She just didn't know yet that she was allowed.


Now tell me: what's your red? And if you don't have one yet, what's been stopping you?

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